Planning is dead - long live forecasting!

Webinar on demand

The new role of controlling with Extended Planning & Analytics (xP&A)

Change of perspective: Planning is often seen as a chore that keeps controlling and business departments busy for several weeks. New approaches such as Extended Planning & Analytics (xP&A) enable controllers to gain a new understanding of their role as business partners. In this joint webinar, Sebastian Jakob and Prof. Andreas Seufert discuss the pitfalls and solution approaches on the way to efficient, integrated planning that meets modern demands.

In focus:

  • How xP&A puts the right focus on cause and effect in planning.
  • Why the income statement remains the mother of all planning.
  • Yin & Yang: Why critical questioning of new methods is important.
  • Why resilient supply chain planning and modern data architectures are the backbone of a successful xP&A implementation.

Sounds interesting? Then watch the free webinar on demand now.

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Webinar contributors

Sebastian Jacob
Sebastian Jacob
Business Unit CPM (Management)
celver AG

Sebastian Jakob is head of the CFO Services business unit at celver AG. He is a certified Board Consultant and has been working in the Business Intelligence and CPM environment as a consultant, project manager and pre-sales since 2007. He currently advises clients from various industries on their planning projects.

Prof. Dr. Andreas Seufert
Prof. Dr. Andreas Seufert
Director of the Business Innovation Lab

Prof. Dr. Andreas Seufert teaches at the Ludwigshafen University of Applied Sciences and is Director of the Business Innovation Lab there. He is also Director of the Institute for Business Intelligence at Steinbeis University Berlin. He is head of the BI/ Big Data and Controlling expert group of the International Controller Association (ICV) as well as XING | Ambassador Controlling.

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